MAG Developments, the property arm of Manchester Airport, wanted to encourage more businesses to take up available office space in and around the airport.
Six positive messages were chosen to highlight features of being based at the airport, and then illustrated by the excellent David Bray so they appeared as doodles on a memo pad. This execution maintained a business feel whilst allowing for some personality and an individual nature to each banner.
The banners were repeated along the main routes into Manchester city centre, so the business commuters would read them whilst sitting in the morning and evening traffic.
Work completed at BJL, Manchester.